The metric

Surfaced Score, split into 5 layers.

One number is a headline. The layers are the truth. Each layer is measured across ChatGPT, Perplexity, Gemini, Google AI Overviews and Mistral — so the score is evidence, not a black box.

L1

Presence

How often AI names your brand when buyers ask about your category.

L2

Citation

Whether AI cites your own site as a source, not just mentions you.

L3

Share of voice

You vs the competitors AI names alongside you. Who owns the answer.

L4

Accuracy

Is what AI says about you correct and positive — or stale and wrong?

L5

AI-readiness

Can AI crawlers actually reach and parse your site? Schema, robots, llms.txt.

Formula (v1): 0.5·presence + 0.25·citation + 0.25·share of voice — transparent, with the prompt-by-engine receipts behind every layer. See a sample report.

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